AIEA GOLF
Social Media
What we manage…
THE PROBLEM
Launching a new brand on social media can be tough. AIEA Golf, a next-generation golf apparel company by women for women, came to us in the infancy of their brand. They had an Instagram handle and were looking for an agency to start posting and creating a community from scratch before launching their first product line.
The Solution
We worked with AEIA to hone in on the brand look and feel they wanted to convey on social, and built a strategy around attracting their audience– fashionable female golfers at every experience level. The goal was to make AIEA’s page a hub for what’s cool for women in golf, creating a warm audience that AIEA could capitalize on with the release of their first collection.
"I love the content that has been created and the fab ladies on the team! CoCo has really captured the aesthetic which I am trying to get across to potential customers as I build out my brand. Content is always thoughtfully curated and engaging. I also really appreciate the reel prompts - I literally would not know what is needed for a reel without the breakdown given to me by CoCo! Finally, I am continually impressed with the thought behind the strategy presented to me."
-AIEA GOLF